Kochava Media Index - WQOW.com Advertising Mediakits, Reviews, Pricing, Traffic, Rate Card Cost

WQOW-TV is an ABC-affiliated television station in Eau Claire, Wisconsin. The station broadcasts its channel 18 DTV signal on UHF RF channel 15. The station is owned and operated by Quincy Newspapers Inc., which also owns WXOW-TV in La Crosse.

WQOW-TV airs ABC programming in HD on its primary DTV channel, the CW network on its -2 DTV sub-channel, and ThisTV movie network on its -3 DTV sub-channel.

WQOW-TV signed on September 1, 1980. WQOW began broadcasting Digital Television in the fall of 2002 and ceased broadcasting analog television in February 2009.

WQOW started airing local newscasts in 1982, which became known as "Newsource 18." Newscasts ceased airing in March 1990, a decision made by previous owners. Local newscasts resumed on WQOW in October 1996 and the station became known as "News 18."

Since the new Highway 53 Bypass was set to be constructed on the site of WQOW's former building, the station moved in January 2001 to its current location on Highway 93 immediately south of Interstate 94 in Eau Claire.

Company Name:
WQOW.com

(View Trends)

Headquarters: (View Map)
Eau Claire, WI, United States
http://www.wqow.com/story/8615992/advertise-with-wqow-and-wqowcom

Linear TV, Desktop Display, Mobile Display, Email, Social
CPM
Web Publisher
Headline:
Publisher: WQOW TV: Eau Claire, WI NEWS18 News, Weather, and Sports

Key Differentiator
Advertise with WQOW and WQOW.com The image attributes of a television commercial are considered more powerful than those associated with ads appearing in any other medium. Those qualities of most authoritative, most exciting, most influential and most persuasive give an advertiser's message even greater communication clout. Why advertise with WQOW? The answer is simple! -WQOW TV 18's coverage of Eau Claire, Chippewa and Dunn counties matches the geographic footprint of most businesses in the Chippewa Valley. -The overwhelming majority of the population that makes up the 11 county Eau Claire retail trade area lives in the three counties of Eau Claire, Chippewa and Dunn. -The major concentration of disposable income for the 11 county retail trade area resides in three counties- Eau Claire, Chippewa and Dunn. -Your marketing dollar simply works harder for you on WQOW TV 18 since your marketing concentration is in your core market and not wasted on customers much too far away. -Creativity - television commercials combine sight, sound, action and color, allowing you to display your products and services and touch the emotions of viewers. -Audience demographics and size is verifiable from national research companies: Correct programs + Proper Audience = Results -Television reaches more of an advertiser's prospective customer base, in almost every major demographic segment for longer periods of time each day. -Audible - Television commercials can be heard, which allows your message to reach the conscious mind, where many logic-driven prospects make their decisions. -Image - Visually striking T.V. commercials allow your message to reach the sub-conscious mind, where many emotion-driven prospects make their decisions. -Intrusive - Television reaches viewers while they are watching their favorite programs without any effort on their part, giving you the opportunity to reach more prospects. -The public perceives television as the most "influential," "authoritative," "exciting," and "persuasive" advertising medium. -Television is the medium where customers are most likely to learn about products. For more information on how you can reach local and regional customers over the air or online, please take a moment and fill out the email form below.

104274 Global Rank
19426
United States
754 K Estimated Visits

Traffic Sources

Direct

64.08%
Search

25.71%
Social

9.63%
Referrals

0.56%
Mail

0.01%
Display

0.00%

Geography Breakdown

United States

99.52%
Canada

0.11%
Czech Republic

0.06%
India

0.06%

Powered by

Global Rank 104,026

703

Links In Count 530

3

United States Rank 19,670

2,329

United States Page Views 98.9%

1.3%

Traffic Rank
Pageviews

Top Countries

United States 98.9%

Top Sites Linking In

Top Search Keywords

Eau Claire

Native

0.03%
Standard

97.90%
Direct

2.06%

Ads Seen Recently

2,951

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WQOW.com advertising reaches 754k visitors across desktop and mobile web, in countries such as United States, Australia, Canada, Czech Republic, India. Pricing models they offer are CPM on channels such as Linear TV, Display, Mobile, Email, Social Advertising on WQOW.com will allow you to reach consumers in industries or verticals such as .

They are headquartered at Eau Claire, WI, United States, and have 5 advertising & marketing contacts listed on Kochava. According to their Ads.txt, WQOW.com inventory partners include: cedato.com, openx.com, advertising.com, synacor.com, appnexus.com, undertone.com, google.com, districtm.io, contextweb.com, spotx.tv, spotxchange.com, rhythmone.com, pubmatic.com, beachfront.com, springserve.com, improvedigital.com, lkqd.net, smartyads.com, my6sense.com, emxdgt.com, adyoulike.com, video.unrulymedia.com, rubiconproject.com, gumgum.com, lijit.com, sovrn.com, engagebdr.com, cosmoshq.com, aniview.com, valo.ai, indexexchange.com, e-planning.net, conversantmedia.com, freewheel.tv, adtech.com, aps.amazon.com, advangelists.com, triplelift.com, admanmedia.com, axonix.com, pubnative.net, smaato.com, xad.com, loopme.com, smartadserver.com, yahoo.com, sonobi.com, tremorhub.com, telaria.com, distroscale.com, 33across.com, insticator.com, outbrain.com, lockerdome.com, criteo.net, yieldmo.com, audience.media, yieldnexus.com, groundtruth.com, rtbhouse.com, coxmt.com, bidtellect.com, aolcloud.net, amazon-adsystem.com, nativeads.com, yieldlab.net, consumable.com, aol.com, yieldlift.com, valueclickmedia.com, spoutable.com, sharethrough.com, connatix.com, ssp.ynxs.io, aralego.com, ucfunnel.com, amazon.com, criteo.com, saambaa.com.

WQOW.com works with Advertising technology companies such as Integral Ad Science, Undertone, Videology, eXelate, Tribal Fusion, Google Publisher Tag, Collective Media, PointRoll, Google Adsense, Bizo, DoubleVerify, MLN Advertising, Evidon, Neustar AdAdvisor, X Plus One, Digilant, The Trade Desk, SiteScout, Chango, ContextWeb, Brandscreen, Simpli.fi, RadiumOne, LucidMedia, Mediaplex, Conversant, DemDex, Rocket Fuel, Turn, Accuen, Experian, Blue Lithium, Yahoo Genome, CPX Interactive, Advertising.com, Aggregate Knowledge, AOL-Time Warner Online Advertising, Yield Manager, Rubicon Project, Pubmatic, Yahoo Publisher Network, AudienceScience, AdMeld, Adblade, Resonate Insights, AppNexus, Atlas, Dstillery, Centro, BlueKai, World Now, DoubleClick.Net, Facebook Exchange FBX, SpotXchange, Adap.TV, Zenovia, IponWeb BidSwitch, 161Media, Spongecell, MyBuys, Criteo, ADTECH, Drawbridge, Upfront Digital Media, Improve Digital, Eq Ads, RealVu, Twitter Ads, Specific Media, Switch Ads, Burst Media, Media Innovation Group, Connexity, Tapad, AppNexus Segment Pixel, AcuityAds, AdGear, Proclivity, Datonics, Adform, NetSeer, eyeReturn, Ohana, Exponential, MyBuys MyAds, BlueKai DMP, Magnetic, Appier, RhythmOne, DoubleClick Bid Manager, AlephD, Teads, Polymorph, Crosswise, Sovrn, Jumptap, StickyAds TV, AdRoll, Technorati Media, Eyeota, SkimLinks, Clickagy, BrightRoll, Kauli, Geniee, Aidata, Semasio, Sonobi, adingo, Smartclip, Tru Optik, YuMe, Adhigh, Yahoo Ad Sync, Flashtalking, Prebid, OpenDSP, GetIntent, GumGum, VINDICO, BDEX, Criteo Publisher Marketplace, Ad Tech Japan AOL, Synacor Reseller, Sovrn Direct, Outbrain Reseller, AOL Direct, PubMatic Direct, SmartAdServer Reseller, SpringServe Reseller, Amazon Reseller, Google Direct, Bidfluence Reseller, OpenX Reseller, ContextWeb Reseller, AppNexus Reseller, Ads.txt, Yieldmo Direct, RubiconProject Direct, PubMatic Reseller, Sovrn Reseller, SpotXChange Direct, OpenX Direct, Sonobi Reseller, Google Reseller, RubiconProject Reseller, ORC International Reseller, AppNexus Direct, AOL Reseller, LKQD Reseller, FreeWheel Reseller, Synacor Direct, Fyber Reseller, Beachfront Reseller, Converstand Media Reseller, SpotXChange Reseller, BrightRoll Reseller, Tremor Video Reseller, Comet Cox Media Reseller, Google Inteactive Media Ads, Openads/OpenX, SpringServe, IndexExchange Reseller, IndexExchange Direct, Forensiq, Adobe Audience Manager Sync, BidTheatre, DistrictM Reseller, RhythmOne Reseller, GumGum Reseller, Nativo Direct, Walmart, Infolinks, Index Exchange, Amazon Ad System, Amazon Associates, Nativo, TripleLift, Yahoo Small Business, DynAdmic, VideoAmp, Adition, NuggAd, Beeswax, Bidtellect, Media.net, Adstir, Taboola, GumGum Direct, 33 Across Reseller, Criteo Direct, Smaato Reseller, Taboola Reseller, Vidible, Lijit Reseller, ShareThrough Reseller, Spoutable Reseller, Criteo Reseller, Carambola Reseller, Brightcom Reseller, MthSense, Consumable, RUN Ads, Adify, RhythmOne Direct, Triple Lift Direct, Lijit Direct, Comet Cox Media Direct, DistrictM, Converstand Media Direct, Sharethrough, StackAdapt, Yieldlab, Eye View Digital, Emerse, Google AdSense Integrator, Connatix, SpotX, ClickCertain, Yieldmo, Smart Adserver, AdTheorent, Admixer, ORC International Direct, Sonobi Direct, Adform Reseller, Improve Digital Reseller, LoopMe Reseller, Cedato Reseller, Connatix Reseller, MicroAd, AdMatrix, Admedo, Epsilon Reseller, Consumable Reseller, Yieldlab Reseller, Native Ads Reseller, saambaa Reseller, Insticator Reseller, Somoaudience Reseller, Mobile Ad Trading Reseller, SmartyAds Reseller, Admixer Reseller, Mobfox Reseller, Primis Reseller, MemeVideo Reseller, Carambola Direct, Insticator Direct, 33 Across Direct, Media.net Direct, ucfunnel Direct, Insticator, Caraytech e-planning, Avocet, MaxPoint Interactive, JustPremium, Adelphic, Blis, Advangelists, bRealtime, PLAYGROUND XYZ, ZergNet, Outbrain, Loopme, Mobile Ad Trading, ZypMedia, AdBlade Embed, AdStanding, SpringServe Direct, Amazon Direct, Beachfront Direct, Brightcom Direct, DistrictM Direct, E-Planning Direct, Aniview Reseller, Bidtellect Reseller, Improve Digital Direct, RTB House Direct, SmartAdServer Direct, GroundTruth Reseller, ucfunnel Reseller, DistroScale Reseller, DistroScale Direct, Intimate Merger, BidSwitch, Powerlinks, Native Ads, adtelligent, LifeStreet Media, Vuble, So-net Media, Freebit Admind, Cinarra, AdTech Studio, Undertone Direct, Connatix Direct, Telaria Reseller, Cedato Direct, AdYouLike Direct, my6sense Direct, Undertone Reseller, ContextWeb Direct, LKQD Direct, Telaria Direct, Tremor Video Direct, Google Remarketing, Ad Lightning, Lockerdome Direct, Yahoo Direct, AdMan Reseller, AdYouLike Reseller, NewsMax Feed Network, Amazon Transparent Ad Marketplace, adtelligent Direct, FLoC, The MediaGrid Direct, Genesis Media Reseller, Triple Lift Reseller, Kargo Direct, Rich Audience Direct, adtelligent Reseller, Yahoo Reseller, 152 Media Direct, OneTag Direct, Revcontent Direct, ShareThrough Direct, Smaato Direct, my6sense Reseller, Yieldmo Reseller, App-Ads.txt, OneTag Reseller, Admixer Direct, saambaa Direct, AdMan Direct, PHP Ads, EMX, Roku, ID5, comScore Activation, Admiral VRM.