About

Zillow® is the leading real estate and rental marketplace dedicated to empowering consumers with data, inspiration and knowledge around the place they call home, and connecting them with the best local professionals who can help.

Zillow serves the full lifecycle of owning and living in a home: buying, selling, renting, financing, remodeling and more. It starts with Zillow’s living database of more than 110 million U.S. homes – including homes for sale, homes for rent and homes not currently on the market, as well as Zestimate home values, Rent Zestimates and other home-related information. Zillow operates the most popular suite of mobile real estate apps, with more than two dozen apps across all major platforms.

Launched in 2006, Zillow is headquartered in Seattle and is owned and operated by Zillow Group.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Mobile Display
    Platform Supported:
    • Android
    • iOS
    • Mobile Web
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
    Ad Features / Call-To-Actions
    App Download, Contact Form
  • Mobile Video
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Outstream Video
      Yes No
    • Custom Mobile Video Executions
      Yes No
  • Native
  • Social
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Email
  • Desktop Display, Mobile Display, Mobile Video, Native, Social, Desktop Video, Email
  • CPM
  • Mobile App Publisher, Web Publisher
  • Headline:
    Online Real Estate Database: In-Market Property Buyers
  • Self / Managed Service:
    Managed Service
  • Industries
    Financial Services, Retail
  • Key Differentiator
    Highlight your expertise to potential clients across both Zillow and Trulia with the Premier Agent Program. Our websites and mobile apps provide seamless exposure for your agent profile through the brands and devices home shoppers love to use.
  • Owned / Operated Properties
    trulia.com, winterstexas.com, wolfecitytexas.com, woodwaytexas.com, wintergardenflorida.com, winnietx.com, windcresttexas.com, meenasellshomes.com, neldapatterson.com, mariogomezkw.com, terrygamble.net, teamperillo.com, montanahomesweethome.com, mitakapaldosellshomes.com, mikecoltrain.com, zillowpress.com, partners-z.com, dfwliberty.com, allyouneedismorrissey.com, franklucerorealty.com, robinsellshouses.net, verors.com, derikson.com, jefflubellhomes.com, jessicasold.com, kashmiraparekhrealestate.com, findgreaterlouisvillehomes.com, normventuri.com
  • Targeting

    Home Ownership (Stable Homeowners, Pre-market Sellers, Active Sellers, Pending Sellers, Recent Movers, Active Buyers, Home Renovators), Home facts (Zestimate home value, Property lot size, For sale value, Psychographic clusters, Address specific), Additional targets (Retirees, Spanish-speaking, Self-employed, Day/time/geography, Agent/professional, Second-home, owners), Mortgage (Mortgage lender, Loan-to-value, Loan type, Originating loan year, Due date of loan)

  • Approved 3rd Party Ad Serving / Rich Media Vendors
    Sizmek - http://www.sizmek.com
Site Traffic
  • 4715781 Global Rank
  • 390669
    United Kingdom
  • 2.54 K Estimated Visits
Traffic Sources
  • Direct
    61.19%
  • Search
    34.56%
  • Referrals
    4.25%
  • Mail
    0.00%
  • Social
    0.00%
  • Paid Referrals
    0.00%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 95
2
United States Rank 19
1
United States Page Views 96.5%
0.7%
Top Countries
Top Search Keywords
  • Promotion
  • Search Engine Optimization Firms
Mobile App Data
MixRank is the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn more.
  • 10 M Downloads
  • 10 SDKs
  • 4.37 Avg. Rating
  • 151 K Total reviews
  • App Url: https://play.google.com/store/apps/details?id=com.zillow.android.zillowmap
  • App Support: http://www.zillow.com/android
  • Genre: android_wear
  • Bundle ID: com.zillow.android.zillowmap
  • App Size: 22.3 M
  • Version: 6228
  • Release Date: March 17th, 2010
  • Update Date: June 11th, 2021

Description:

Find tools to buy, sell or rent a home and keep millions of listings right at your fingertips with the Zillow app. Change starts here.

BUY A HOME – Find your place with immersive photos, virtual tours, and the most listings, including things you won’t find anywhere else.

SELL A HOME – Whether you sell directly to Zillow with Zillow Offers™ or take a traditional approach, we’ll help you navigate the path to a successful sale.

RENT A HOME – From shopping on the largest rental network to automating applications, we’ve created a seamless online experience for renters.

The Zillow app gives you resources and tools you won’t find anywhere else, so you can shop smarter for your next home:

• The most listings and constant updates so you never miss out¹
• 3D Home Tours so you can picture yourself in a home and narrow down which houses to visit in person
• Self Tour for Zillow-owned homes, with no appointment and no pressure. Stop by when it’s convenient and unlock the door with the app
• Zestimate®, the industry-leading independent home valuation tool, calculated daily
• Robust filters for school districts, views, pricing, pets, HOAs, and more
• Easier co-shopping: Tag your favorite home features and share your favorites to coordinate your search with a partner or roommate
• Push notifications to let you know when houses come to market, have a sale pending, or drop in price
• Neighborhood details including restaurants, grocery stores, parks, and coffee shops
• Easy access to Zillow Premier Agents, local real estate experts who meet Zillow’s bar for quality customer service
• All the pricing and details you need to compare homes & apartments for rent
• A personal renter profile so you can visit a house rental and engage directly with potential landlords and property managers who rent homes

1. Most listing based on direct site comparisons

Firebase
Firebase is a platform developed by Google for creating mobile and web applications
DoubleClick
DoubleClick Digital Marketing (DDM) is an integrated ad technology platform that enables advertisers to more effectively create, manage and grow high-impact digital marketing campaigns. DDM brings together world-class solutions to help buyers run holistic programs across multiple channels.
Google Sign-In SDK
Google Sign-In is a secure authentication system that reduces the burden of login for your users, by enabling them to sign in with their Google Account—the same account they already use with Gmail, Play, Google+, and other Google services. Google Sign-In is also your gateway to connecting with Google’s users and services in a secure manner. You can give your users the opportunity to pay with Google Pay, share with their Google-wide contacts, save a file to Drive, add an event to Calendar, and more. Integrate Google’s user-centric APIs and services inside your app to help your users take action and convert.
Google Play Game Services
Make your games social with Google Play game services. Add achievements, leaderboards, real-time multiplayer, and other popular features using the Google Play game services SDK. Let players sign in using their Google+ identities and share their gaming experience with friends. Visit developers.google.com/games/services for more information about integrating game services into your app.
Google Play Location APIs
The location APIs make it easy for you to build location-aware applications, without needing to focus on the details of the underlying location technology. They also let you minimize power consumption by using all of the capabilities of the device hardware.
Google Authorization
Google Play services offers a standard authorization flow for all Google APIs and all components of Google Play services. In addition, you can leverage the authorization portion of the Google Play services SDK to gain authorization to services that are not yet supported in the Google Play services platform by using the access token to manually make API requests or using a client library provided by the service provider.
AdMob Mediation
AdMob Mediation is a feature that lets you serve ads to your apps from multiple sources, including the AdMob Network, third-party ad networks, and AdMob campaigns. ... This guide is your one-stop shop for integrating mediation into your AdMob app.
Android API
The Android platform provides a framework API that applications can use to interact with the underlying Android system. The framework API consists of: A core set of packages and classes. A set of permissions that applications can request, as well as permission enforcements included in the system
Google Mobile Ads
Ad Manager uses the Google Mobile Ads SDK which helps app developers gain insights about their users and maximize ad revenue. To do so, the default integration of the Mobile Ads SDK collects information such as device information. iOS setup Android setup.
Google Play Services
Google Play services powers a broad set of SDKs on Android to help you build your app, enhance privacy and security, engage users, and grow your business. These SDKs are unique in that they only require a thin client library to be included in your app, as shown in figure 1. At runtime, the client library communicates with the bulk of the SDK's implementation and footprint in Google Play services.
Data sourced from MixRank, the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn More.
Ad Intelligence
  • Native
    0.00%
  • Standard
    90.62%
  • Direct
    9.38%
Ads Seen Recently
6,278
Longest Running Ad
Zillow.com
Device
Desktop
Dimensions
other
Zillow.com
Device
Desktop
Dimensions
300x250
Zillow.com
Device
Desktop
Dimensions
300x250
Zillow.com
Device
Desktop
Dimensions
300x250
Zillow.com
Device
Desktop
Dimensions
300x250
Zillow.com
Device
Mobile
Dimensions
320x50
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
yahoo.com
direct
55053
e1a5b5b6e3255540
triplelift.com
direct
4466
6c33edb13117fd86
rubiconproject.com
direct
16240
0bfd66d529a55807
rubiconproject.com
direct
12222
0bfd66d529a55807
pubmatic.com
direct
32637
5d62403b186f2ace
pubmatic.com
direct
157030
5d62403b186f2ace
openx.com
direct
540773186
6a698e2ec38604c6
openx.com
direct
537150854
6a698e2ec38604c6
indexexchange.com
direct
184043
indexexchange.com
direct
182276
google.com
reseller
pub-5995202563537249
f08c47fec0942fa0
Zillow.com advertising reaches 341M visitors across desktop and mobile web, in countries such as United States, Canada, Philippines, United Kingdom, India. Pricing models they offer are CPM on channels such as Display, Mobile, MobileVideo, Native, Social, Video, Email Advertising on Zillow.com will allow you to reach consumers in industries or verticals such as Financial Services, Retail; you can target them with parameters such as: Home Ownership (Stable Homeowners, Pre-market Sellers, Active Sellers, Pending Sellers, Recent Movers, Active Buyers, Home Renovators), Home facts (Zestimate home value, Property lot size, For sale value, Psychographic clusters, Address specific), Additional targets (Retirees, Spanish-speaking, Self-employed, Day/time/geography, Agent/professional, Second-home, owners), Mortgage (Mortgage lender, Loan-to-value, Loan type, Originating loan year, Due date of loan).

They are headquartered at Owls Head, ME, United States, and have 133 advertising & marketing contacts listed on Kochava. According to their Ads.txt, Zillow.com inventory partners include: yahoo.com, triplelift.com, rubiconproject.com, pubmatic.com, openx.com, indexexchange.com, google.com, emxdgt.com, appnexus.com, aol.com, adtech.com.

Zillow.com works with Advertising technology companies such as ExactTarget, Google Adsense, AdRoll, Google Remarketing, Tribal Fusion, Turn, Bizo, DoubleClick.Net, BlueKai, Atlas, Yield Manager, The Trade Desk, RadiumOne, Google Publisher Tag, PubNation, Facebook Custom Audiences, Header Tag by Index Exchange, ContextWeb Direct, AOL Direct, PubMatic Direct, Google Direct, AppNexus Reseller, Ads.txt, Criteo Direct, RubiconProject Direct, OpenX Direct, DistrictM Direct, Google Reseller, ORC International Direct, Triple Lift Direct, AppNexus Direct, Criteo, Criteo Publisher Marketplace, Eye View Digital, BlueKai DMP, IndexExchange Direct, DoubleClick Bid Manager, iSpot.tv, LinkedIn Ads, Twitter Ads, Google Floodlight Counter, Neustar AdAdvisor, Amazon Associates, Amazon Ad System, Yahoo Direct, Jivox, Microsoft Advertising, comScore Activation, Podsights, Index Exchange.