Best Story Wins. Agency Underground runs on an Idea First, Best Story Wins philosophy. We realize the difference between mediocrity and success is conveying the brand message in its strongest form„bringing your story to life. Many agencies and companies are structured to kill ideas or water them down with layers of bureaucracy and unnecessary processes. We are a company thatÍs built to champion great ideas and thus tell great stories. Our process is simple: we listen, we work together with our clients to develop strategic direction, we collaboratively develop creative ideas, and we craft compelling stories. Though we do have formalized processes, they are in place to ensure accountability and timeliness, not unnecessarily distance us from our clients. We insist on teamwork through the entire process. Ask any of our clients about us _ the first thing theyÍll say is that we listen. We want to understand the brand from its historic roots to your current perspective and involve you through strategic groundwork, creative development and execution. Our clients have faith in our expertise _ and we have just as much faith in theirs.