History
DaldaÕs story begins in early 1930Õs when Hindustan Vanaspati Manufacturing Co (todayÕs Hindustan Lever Limited) wanted to start manufacturing Vanaspati locally. At that time hydrogenated vegetable oil was imported in India by a Dutch company, Dada & Co. Dada & Co, insisted that the branded product should reflect their name, hence in a bid to establish their ownership of the brand Hindustan Lever introduced the letter ÔLÕ for Lever into the name; giving rise to the name DALDA.
Dalda Banaspati through its promise of superior quality & taste has won the hearts millions of consumers making it not only a household name in the sub-continent by synonymous with the genre vanaspati.
Dalda, in its quest to meet the changing needs of its consumers; entered the oils segment through the launch of Dalda Cooking oil.
In July 2004 Unilever Pakistan sold its Dalda" brand to Westbury Group in collaboration with Unilever Employee Welfare Group, who formed a separate company under Dalda Foods (Private) Ltd.
- Company Name:Dalda Foods Pvt. Ltd
(View Trends)
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Headquarters: (View Map)Pakistan
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Consumer Goods
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500 - 1,000 employees
- 494717 Global Rank
- 26662 Pakistan
- 72.2 K Estimated Visits
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Search100.00%
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Direct0.00%
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Display0.00%
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Mail0.00%
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Referrals0.00%
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Social0.00%
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94.82%
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5.18%
- Pakistan 100.0%
- Banking Services
- Banks and Institutions
They are headquartered at Pakistan, and have 2 advertising & marketing contacts listed on Kochava. Dalda Foods Pvt. Ltd works with Advertising technology companies such as Dstillery, DoubleClick.Net, Google Remarketing, Facebook Custom Audiences.