WE IDENTIFY CAR SHOPPERS.
Behind every lead is a shopper and people are complex. TheyÍre taking in new information from every direction, and changing their minds right up until the point of purchase.
In fact, 6 in 10 shoppers are unsure what to buy when they begin looking for a new car and 78% change their mind from the time their search begins. 50% change their mind from the time they request a price quote. These are critical junctures where we actively engage shoppers and win their business.
We specialize in identifying ñin-marketî car shoppers and ñhand raisersî and in advancing them toward a sale. Shoppers access our Shopping Tools on desktop, tablet or smartphone or by simply calling one of our Segment Specialists on the phone. Dealers and OEMs use our services to increase their market share and sell more cars.
WeÍve been innovators in the automotive lead business for more than 20 years and cover all aspects of the Purchase Funnel. We thought it appropriate to call ourselves a Lead Agency. We look forward to making a difference for you.
- Company Name:Detroit Trading Company
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Headquarters: (View Map)Southfield, MI, United States
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Internet
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50 - 200 employees
- 8475601 Global Rank
- 1828778 United States
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Search61.73%
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Direct33.62%
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Display4.65%
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Mail0.00%
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Referrals0.00%
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Social0.00%
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Native0%
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Standard0%