On 1994, Alexandre Corrot, art director and business manager, creates the mark(brand) of jewelry Djula and spreads(broadcasts) its collections within its 6 Parisian points of sale (269 street Saint-HonorŽ 7501, 83 kicks Holy Fathers 75006, 55 kicks of Passy 75016, 33 street Tronchet 75008, 30 kicks the Business(Trade) 75015, 13 kicks of Passy 75016). In 2004, the success is there. Alexandre Corrot enters the world closed by the jewelry(jeweler's store). His(her,its) collections make air, sophisticated and in affordable prices. In parallel he(it) begins to spread(broadcast) his(its) collections in province, in Europe and on the international stage. The novelties succeed in gaunt best " a striking rhythm.