E.l.f. Cosmetics
e.l.f. makes luxurious beauty accessible for all. Established in 2004 as an e-commerce business (www.elfcosmetics.com), e.l.f. has become a true multi-channel brand through its e.l.f. stores and national distribution at Target, Walmart, CVS and other leading retailers. By engaging young, diverse makeup enthusiasts with innovative, high-quality cosmetics at an extraordinary value, e.l.f. has become one of the fastest growing cosmetics companies in the United States. We think of ourselves as the brand that challenges the expected in mass cosmetics through innovation, creativity and passion. We attribute our success to our consumer-driven business model that allows us to respond to real feedback in real time. Our consumers are our biggest asset _ hearing from you fuels our passion and continually inspires and motivates us. So please keep doing what youÍre doing and weÍll keep doing what weÍre doing. And together, we will make it easy to have fun with beauty every single day!
Cosmetics
200 - 500
Oakland, CA, United States
About

e.l.f. makes luxurious beauty accessible for all. Established in 2004 as an e-commerce business (www.elfcosmetics.com), e.l.f. has become a true multi-channel brand through its e.l.f. stores and national distribution at Target, Walmart, CVS and other leading retailers. By engaging young, diverse makeup enthusiasts with innovative, high-quality cosmetics at an extraordinary value, e.l.f. has become one of the fastest growing cosmetics companies in the United States.

We think of ourselves as the brand that challenges the expected in mass cosmetics through innovation, creativity and passion. We attribute our success to our consumer-driven business model that allows us to respond to real feedback in real time. Our consumers are our biggest asset _ hearing from you fuels our passion and continually inspires and motivates us.

So please keep doing what youÍre doing and weÍll keep doing what weÍre doing. And together, we will make it easy to have fun with beauty every single day!

Site Traffic
  • 19267 Global Rank
  • 4302
    United States
  • 3.71 M Estimated Visits
Traffic Sources
  • Search
    46.02%
  • Direct
    38.33%
  • Display
    6.95%
  • Social
    4.54%
  • Mail
    2.20%
  • Referrals
    1.96%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 35,252
25,223
United States Rank 9,368
16,836
United States Page Views 71.3%
8.5%
Top Countries
Top Search Keywords
  • Media Production
Mobile App Data
MixRank is the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn more.
  • 10 SDKs
  • 5.0 Avg. Rating
  • 3 Total reviews
  • App Url: https://itunes.apple.com/app/e-l-f-cosmetics-1/id1488721704
  • App Support: http://www.elfcosmetics.com/faqs/faqs.html
  • Genre: Shopping
  • Bundle ID: com.elfcosmetics.app
  • App Size: 55.3 M
  • Version: 1.2.5
  • Release Date: January 2nd, 2020
  • Update Date: February 25th, 2021

Description:

Seamlessly shop all your favorite e.l.f. products right in the palm of your hand. Shop by category, best sellers, sales and much more.

* View weekly ads, gifts with purchase & special offers
* Virtually try on your favorite products
* Join e.l.f. beauty squad. Our loyalty program gives you multiple ways to earn points toward straight-up dollars off your next purchase. How it works:
* Earn 2 points for every $1 off your next purchase
* Scan your receipts from other retailers to earn points
* Free gift on your birthday
* Early access to sales and new arrivals
* And more!
* Access your existing Beauty Squad account to view bonus offers, current status & points balance.
* Opt-in for push and in-app notifications to be the first to know about exclusive offers, new arrivals and upcoming sales
* Review your order history and track your delivery
* Use the store locator to get directions to the nearest store with e.l.f. products
* Share your favorite products & looks on your favorite social networks.
* Search for and quickly find the products you need

Sort by

Missmissingtokyo

Feb 08, 2020

App is impossible to use

I just got the app and it’s impossible to use. It’s either always frozen, or just sits there and doesn’t register what you click on. If it register it takes a long time to load. I really hoped to use this app but I’m giving up and deleting it.

NnB90932016

Jan 21, 2020

App review, not product review

The app is continually freezing; not permitting me to sign up and not even loading product lists for me to view even while on WiFi. I’ve also tried my mobile data, uninstalling the app and reinstalling it, as well as completely restarting my device with still no success in the app loading properly.

zstruecker

Jan 14, 2020

Love Everything I purchased!

I got 2 free gifts with my purchase so that made me so excited plus i got the poreless putty primer which Jeffree starr recomended plus the mink lashes and foundation! I dont ever wear makeup just trying to become a beauty guru lol
AVFoundation
The AV Foundation framework provides an Objective-C interface for managing and playing audio-visual media in iOS and OS X applications.
Core Foundation Framework
Core Foundation is a framework that provides fundamental software services useful to application services, application environments, and to applications themselves. Core Foundation also provides abstractions for common data types, facilitates internationalization with Unicode string storage, and offers a suite of utilities such as plug-in support, XML property lists, URL resource access, and preferences.
Core Graphics
The Core Graphics framework is based on the Quartz advanced drawing engine. It provides low-level, lightweight 2D rendering with unmatched output fidelity. You use this framework to handle path-based drawing, transformations, color management, offscreen rendering, patterns, gradients and shadings, image data management, image creation, and image masking, as well as PDF document creation, display, and parsing.
Core Location Framework
The Core Location framework lets you determine the current location or heading associated with a device. The framework uses the available hardware to determine the user’s position and heading. You use the classes and protocols in this framework to configure and schedule the delivery of location and heading events. You can also use it to define geographic regions and monitor when the user crosses the boundaries of those regions. In iOS, you can also define a region around a Bluetooth beacon.
Foundation Framework
The Foundation framework provides a base layer of functionality for apps and frameworks, including data storage and persistence, text processing, date and time calculations, sorting and filtering, and networking. The classes, protocols, and data types defined by Foundation are used throughout the macOS, iOS, watchOS, and tvOS SDKs.
Launch Services
macOS Launch Services is an API that enables a running app to open other apps or their document files, similar to the Finder or the Dock.Launch Services eliminates apps having to query the Finder to open an app, document, or URL for them. The macOS Finder itself uses Launch Services to perform such tasks. Because the Finder performs no additional processing beyond calling Launch Services, any client using Launch Services for these purposes behaves identically to the Finder.
MobileCoreServices
Use uniform type identifier (UTI) information to create and manipulate data that can be exchanged between your app and other apps and services using MobileCoreServices.
Quartz Core Framework
Allow users to browse, edit, and save images, using slideshows and Core Image filters.The Quartz Composer API supports processing and rendering graphical data and allows developers to create custom patches for the Quartz Composer developer tool. ImageKit provides user interface support for browsing, editing, and saving images, showing slideshows, and browsing and previewing Core Image filters. PDFKit is a technology that allows applications to display and manipulate PDF documents.
System Configuration F...
This collection of documents describes the programming interfaces of the System Configuration framework. The System Configuration framework provides functions that determine the reachability of target hosts in both a synchronous and an asynchronous manner. It also provides error detection facilities.
UIKit
The UIKit framework (UIKit.framework) provides the crucial infrastructure needed to construct and manage iOS apps. This framework provides the window and view architecture needed to manage an app’s user interface, the event handling infrastructure needed to respond to user input, and the app model needed to drive the main run loop and interact with the system.
Data sourced from MixRank, the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn More.
Ad Intelligence
  • Native
    0.00%
  • Standard
    81.82%
  • Direct
    18.18%
Ads Seen Recently
404
Longest Running Ad
E.l.f. Cosmetics
Device
Desktop
Dimensions
728x90
E.l.f. Cosmetics
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Desktop
Dimensions
300x250
E.l.f. Cosmetics
Device
Desktop
Dimensions
300x600
E.l.f. Cosmetics
Device
Mobile
Dimensions
300x600
E.l.f. Cosmetics
Device
Mobile
Dimensions
728x90
E.l.f. Cosmetics
Device
Desktop
Dimensions
300x250
E.l.f. Cosmetics
E.l.f. Cosmetics
E.l.f. Cosmetics
E.l.f. Cosmetics
E.l.f. Cosmetics
E.l.f. Cosmetics receives up to 0.4M pageviews per day, in countries such as United States, Canada, India.

They are headquartered at Oakland, CA, United States, and have 8 advertising & marketing contacts listed on Kochava. E.l.f. Cosmetics works with Advertising technology companies such as Flashtalking, Facebook Custom Audiences, BrightRoll, DoubleClick.Net, Facebook Exchange FBX, ContextWeb, AppNexus, Openads/OpenX, Yahoo Small Business, Switch Ads, Geniee, Pubmatic, Rubicon Project, Burst Media, SpotXchange, Index Exchange, Criteo, Improve Digital, Adap.TV, IponWeb BidSwitch, Dstillery, Google Remarketing, Turn, eXelate, Kauli, StickyAds TV, Neustar AdAdvisor, Aggregate Knowledge, BlueKai DMP, Semasio, Sonobi, Resonate Insights, BlueKai, Advertising.com, adingo, Smartclip, Media Innovation Group, AdMeta, Adform, Amazon Ad System, Amazon Associates, DoubleClick Bid Manager, The Trade Desk, Bidtellect, Media.net, Twitter Ads, Rocket Fuel, Adobe Audience Manager Sync, X Plus One, Taboola, Tapad, DemDex, Eyeota, IntentIQ, Link Share, ExactTarget, Snap Pixel, Google Floodlight Counter, Google Floodlight Sales, SkimLinks, Google Publisher Tag, SmarterClick, Adelphic, Yahoo Ad Sync, Podsights, BounceX, RTB House, Undertone, Criteo OneTag, Microsoft Advertising.