The history of Las Mar’as goes back to the beginning of last century, when Victor Navajas Centeno inherited an estancia in the northeast of the province of Corrientes. He not only inherited lands from his family, however, but also a great love for plants. Following the example of his mother, who had already tried her hand at the experimental cultivation of yerba mate, Don Victor and his wife Mar’a Silvia developed the first successful yerba mate plantation on lands formerly used for cattle breeding. It was 1924. They were young and had dreams for the future.
Years later, the idea of planting black tea changed the landscape of the region forever, and three generations with the same strive as the founder have worked in this family project and made it what it is today: a top quality company.
At present, Las Mar’as produces FIRST RATE black tea, and it is the leading yerba mate producer in the world, with a variety of brands such as TaragŸi, Uni—n, La Merced and Ma–anita.
TaragŸi, which means Corrientes in Guaran’ language, was the first yerba to be processed and packaged by Don Victor on this land, and it marked the beginning of Las Mar’as, which for over a century has remained faithful to its people and traditions, and has become the most important infusion producing company in Argentina.
- Company Name:Establecimiento Las Marias
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Headquarters: (View Map)United States
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Food & Beverages
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1,000 - 5,000 employees
- 1980714 Global Rank
- 35478
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Search54.00%
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Direct43.82%
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Social2.01%
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Referrals0.17%
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Display0.00%
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Mail0.00%
They are headquartered at United States, and have advertising & marketing contacts listed on Kochava. Establecimiento Las Marias works with Advertising technology companies such as Google Remarketing, DoubleClick.Net, DoubleClick Bid Manager, Pubmatic, Rubicon Project.