Creating and curating large volumes of quality content is essential for retailers to compete in an increasingly internet-focused economy. It can't be meaningless, fluffy material; it must be strategic, multi-channel, domain specific and speak to the needs and interests of the reader. Retail content must complement and enhance YOUR merchandising, marketing and social content ecosystem, and it has to be published across multiple channels and platforms that ultimately drive traffic, tell your brand's story and create a joyful, informational experience for your shopper. ææææææææææææææææææææææææææææææææææææææææææææææææææ eZdia's CrewMachine platform is built by retail and eCommerce experts to help content teams bring their brands'_ unique equities to the ENTERPRISE content space. The CrewMachine CCP (Content Creation Platform) provides today's retailers with the only complete solution for sourcing, building, managing and syndicating volumes of custom content from creation to consumption. It also enables retailers to monitor and analyze each piece throughout its life cycle. CrewMachine is the only CCP with the tools, intelligence and processes to make your brand's content work harder across social, site and search demands of your multi-channel business.æ æ In addition, CrewMachine provides the option for brands to connect to its managed network of over 35,000 ecommerce focused resources. This community is trained to evolve with the growing demand of global business and includes writers, researchers, photographers, illustrators, translators, project managers,æproduction personnel and many more trained experts residing in over 140 countries.æ æ If you'd like to see why companies as diverse as Amazon, Staples, Walmart, eBay, Myntra, SnapDeal, American Eagle Outfitters & Acme Tools etc. utilize eZdia's content solutions, please contact us for a demonstration.