Perfume Holding is an international player in the fragrance and cosmetic industry.
The Group takes its origin from Morris Profumi, founded in 1946 in Parma by Giuseppe Borri and has a track record of more than 60 years in the perfumes industry.
Perfume Holding is one of the few medium size companies in the world that can offer a complete integration from creation and production up to full distribution and direct operations in the most important areas of the world.
With a well balanced mix of Italian and French culture, Perfume Holding can compete with big players offering:
- Creation: based in Parma, the cradle of the best noses and perfume designers in the world;
- Manufacturing: based in Parma, one of the state-of-the-art district worldwide for perfume manufacturing;
- Distribution: excellent partners and direct subsidiary in key countries.
Our portfolio brands includes: Atkinsons1799, Ferrari, Liu Jo, I Coloniali, Iceberg, Sergio Tacchini and, starting 2016, Bikkembergs.
Perfume Holding is controlled by Investindustrial, an investment company led by Andrea Bonomi, and the Orlando fund, which is headed in Italy by Enrico Ceccato, who is also chairman of Perfume Holding.

Parma
Morris Profumi Spa
Strada Maretto, 13
43126 Roncopascolo (PR) - Italy

Singapore
Perfume Holding Asia Pte. Ltd.
108, Middle Road, the Prospex,
Singapore 188967

Wiesbaden
MSB Perfume Holding Diffusion GmbH
Rheingaustra§e 32
65201 Wiesbaden, Germany

London
Perfume Holding UK Limited
SAS House
1 Chertsey Road, Woking
Surrey GU21 5AB

New York
Perfume Holding Corp.
60 Broad Street Suite 3502
New York, NY 10004

DUBAI
Morris Profumi Spa (dmcc branch)
Jumeirah Bay Tower X3 Plot No: JLT-PH2-X3A Jumeirah Lakes Towers
Dubai, UAE

MOSCOW
Perfume Holding LLC
1-ya Tverskaya Yamskaya st. 23, bld.1, ent. 3
125047 Moscow, Russiaa