Prevoty provides a new RASP (runtime application self-protection) capability, enabling applications to protect themselves. Unlike traditional security approaches that try to defend against hackers at the network layer, Prevoty works inside the application itself and the analysis engine is smart enough to actively prevent anything malicious from executing. Prevoty is one of the most exciting new companies in the hot security market since, in addition to providing active protection and real-time threat intelligence, the technology can dramatically reduce the time and costs associated with implementation of a secure SDLC. Prevoty was founded in 2013 and is headquartered in Los Angeles, California.