Tandem Theory is an integrated marketing services firm that helps clients dominate their market with fresh, unbiased perspectives, innovative strategies and crisp executions. The company is known for using its expertise acrossÊdigital, traditional and technology-centric disciplines to foster customer devotion and drive sales. Free from outdated paradigms and unnecessary staffing layers, Tandem Theory helps clients achieve meaningful results by providing direct and ongoing access to top talent and key strategists. Founded in 2013, in response to the shifting post-modern landscape, Tandem Theory's growing client roster includes Sally Beauty Holdings, Inc., Mitchells Family of Stores, GameStop,ÊAt Home¨Êand Smoothie King. Ê The firm is organized around the theory that working in tandem reduces friction, generates momentum, and helps clients achieve their goals faster.