TBWA\HAKUHODO is a full-service advertising agency based in Tokyo, established in 2006 as a joint venture between Hakuhodo and TBWA Worldwide Inc. With the combination of TBWAês DISRUPTIONÂ methodology, a global network spanning over 100 countries/regions and Hakuhodoês in-depth knowledge of the Japanese market and longstanding reputation for trustworthiness, the agency continues to create and deliver high-quality solutions to all of our clients _ solutions that cause change and have the power to get noticed. DISRUPTIONÂ We start with DISRUPTIONÂ at the core of everything we_do.DISRUPTIONÂ is a tool for change and an agent for growth: a working methodology and a life-view philosophy. DISRUPTIONÂ is the art of asking better questions, challenging conventional wisdom and overturning assumptions and prejudices that get in the way of imagining new possibilities and visionary ideas.DISRUPTIONÂ is not limited to marketing and communications, but can also be applied to deeper levels of an organization, including products and services or the core business offering.