The Good Guys is a retail icon in Australia.
Synonymous with a broad range of the biggest brands in electrical appliances, at exceptionally low prices, our trademark enjoys instant recognition amongst Australian consumers.
The Good Guys history in electrical appliance retailing in Australia goes back to 1952. In 1992, The Good Guys banner appeared for the first time on 14 stores in Victoria. Just 6 years later the group implemented its iconic Good Vibrations Pay Less advertising campaign and continued the growth that today sees the prominent trademark on 100+ stores nationally.
In November 2016, JB Hi-Fi acquired The Good Guys, identifying the brand to be a strong strategic fit. Now united as the JB Hi-Fi Limited, this partnership has created a new force in Australian retailing.
The cheerful, friendly nature of The Good Guys brand personality resonates not only in our store designs, layouts, product offering and advertising but in everything we do in our day-to-day dealings with customers.
- 9905 Global Rank
- 168
- 6.1 M Estimated Visits
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Search70.20%
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Direct18.36%
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Referrals7.73%
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Display1.65%
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Mail1.08%
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Social0.98%
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0.73%
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0.36%
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0.20%
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0.18%
- Lifestyle Choices
- Veganism
- 50 Downloads
- 0 SDKs
- 0 Total reviews
- App Url: https://play.google.com/store/apps/details?id=com.thegoodguys.app.au
- App Support:
- Genre: shopping
- Bundle ID: com.thegoodguys.app.au
- App Size: 2.29 M
- Version: 1
- Release Date: June 12th, 2016
- Update Date: June 12th, 2016
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Native20.36%
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Standard53.94%
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Direct25.70%
They have 5 advertising & marketing contacts listed on Kochava. The Good Guys works with Advertising technology companies such as eXelate, ContextWeb, Neustar AdAdvisor, Openads/OpenX, Pubmatic, Aggregate Knowledge, Burst Media, AdMeld, Criteo, Improve Digital, Zenovia, Index Exchange, Facebook Exchange FBX, Rubicon Project, Turn, The Trade Desk, Adap.TV, Google Adsense, Dstillery, DemDex, AOL-Time Warner Online Advertising, BlueKai, AppNexus, Yield Manager, Resonate Insights, DoubleClick.Net, Tribal Fusion, Atlas, Adconion, Switch Ads, Drawbridge, Twitter Ads, Yahoo Small Business, SpotXchange, Videology, Media Innovation Group, Facebook Custom Audiences, Eyeota, RadiumOne, Brandscreen, AudienceScience, Bizo, Google Remarketing, Advertising.com, AppNexus Segment Pixel, IponWeb BidSwitch, Criteo OneTag, BrightRoll, StickyAds TV, Geniee, BlueKai DMP, adingo, Smartclip, Media.net, TripleLift, Taboola, ADTECH, Adobe Audience Manager Sync, DoubleClick Bid Manager, Semasio, Adbrain, Tapad, Google Floodlight Counter, Google Floodlight Sales, Commission Factory.