The Social Edge is a software company and maker of Contempo, a platform that assists social media influencers and audience curators in finding the best content to engage and grow their audience, with content from high quality, top-tier digital publishers. As influencers use Contempo to find the best content to complement their social content strategy, Contempo analyzes both content and audience behavior and data-driven analysis surfaces the content that their audiences are most likely to engage with and like. Over time, Contempo recommends content with the highest chance of increasing audience interaction and reach, the key ingredients for a healthy influencer brand. In addition, because they deliver their valuable audience to digital publishers, influencers earn a portion of the revenue generated by their audience on the publisher's sites. Publishers, similarly, include their content in Contempo to be submitted to its growing network of social media influencers. Content is analyzed, tested and recommended to those influencers whose audience is most likely to engage with it. ItÍs an entirely new, cost-effective way for publishers to distribute and syndicate their content via social which complements all other organic and paid distribution channels already at the avail of publishers. Because Contempo matches the right content with the right audience, publishers receive high quality traffic from the best tailored social media audiences.