Yieldr is the marketing automation platform for airlines. The company boosts the profitability of individual flights by allowing airlines to identify distressed inventory and connect those empty seats with travelers ready to fly. Utilizing Yieldr's enterprise software, marketers and revenue managers gain control through insight and data activation tools in order to decide what flight to promote, to whom and with what message. Founded in 2008, Yieldr is headquartered in London, with its development office in Amsterdam and central sales unit in Barcelona.