Advance Trident Ltd (ATL) is one of New ZealandÕs most established and highly regarded family-owned marine electronics companies. With a strong focus on quality brands at affordable prices, ATL is an exclusive importer and distributor of world-leading brands of marine electronics. ATL has over 20 years of industry and product experience focusing on navigation, communication and integrated marine electronics solutions supplying the retail, coastguard, superyacht and boat building industries. Furthermore ATL is New ZealandÕs leading supplier of commercial fishing electronics supplying the commercial fishing industry, fishery research and coastal shipping industry.