GFA (Aust) Pty Ltd formerly known as Georgina Fashion Accessories Pty Ltd is a well established family owned business that has become the expert in affordable female orientated fashion. With 25 years experience in the industry GFA has grown to become the leading fashion accessories and cosmetics companies in Australia with well established brands which include My Accessory, BYS and Be Yourself. The company has diversified it's offering to include hair accessories, fashion jewellery, belts, scarves, sunglasses, tights, party product, impulse lines, personal care products and cosmetics. Our products have a huge following and are designed to be fun, highly fashionable, innovative and set trends. Products are sourced and distributed worldwide under own our brands as well as privately branded, We supply all sectors of the market ranging from Discount Retailers, Major retail chains, Fashion Accounts, Grocery and Pharmacy. BYS Cosmetics is one of the fastest growing global cosmetic brands, it is now being exported to 20+ countries and was recently voted the #1 Budget Brand of cosmetics in Australia.