Atasay Jewelry, a company with roots in the Turkish RepublicÕs formative years, has been a leader in the Turkish jewelry sector for three generations. From its founding in ‚ivril, Denizli, in 1937, Atasay has risen to become a leader for the transformation of TurkeyÕs jewelry-making from small business operations into an industry. Since its foundation, through the business models it has brought to the jewelry sector, innovative product categories and major campaigns, Atasay has pioneered the development of our sector. Vision By 2023, we will take our place among the first ten corporations leading the jewelry sector in the world. Mission ¥ By taking inspiration from our historic heritage, protecting our corporate traditions and drawing upon our power for design and production, we continue to be 'the brand of the firsts'_ in the sector. ¥ With understanding of innovative approach and reasonable price policy, we ensure that our customers feel happy and special. ¥ We work in order to present Atasay products special for everyone from different cultures and ages all over the world. ¥ We care about sharing, we bring in, we earn and then we share.