Building a world class city. Auckland is growing and prosperous. Our goal is for Auckland to be inclusive so that all can share in its benefits and reach their potential. An Auckland that is tolerant, harmonious and respects peopleÍs rights is a stable, safe and peaceful place to live. Auckland celebrates its diversity and cultural richness. It enjoys a strong mana whenua presence which gives New Zealand its unique culture and point of difference with rest of the world. It is the largest Polynesian city in the world and draws strength from its European, Asian and diverse ethnic communities. We want Auckland to be a high performing city, strongly governed and managed, efficient and transparent in how it provides services to its people. We must sustain and enhance our harbours, and our thousand beaches, our maunga, parks and reserves. Auckland offers recreational, sporting, arts, cultural, entertainment and dining opportunities which make the city an interesting and fun place to be. Auckland is a centre of learning. It is innovative and entrepreneurial. It is a place which provides choice and opportunity in employment because it is a city of scale. We are building on these strengths and meeting the challenges that rapid population growth brings.