The PhilippinesÍ leading airline, Cebu Pacific (CEB) entered the aviation industry on March 1996 and pioneered the ñlow fare, great valueî strategy. It has flown over 100 million passengers. Cebu Pacific operates one of the most modern fleets in the world, comprised of Airbus A319, A320, A330 and ATR 72-500 aircraft. Between 2016 and 2021, CEB expects to welcome more brand-new Airbus A320, 30 Airbus A321neo and 16 ATR 72-600 aircraft into its fleet. Aside from its 28 international destinations, CEB also creates an extensive network across the Philippines with its 34 domestic destinations. It operates from 6 strategically placed hubs: Manila, Cebu, Clark, Kalibo, Iloilo and Davao. CEB, the leader in innovation and creativity in the countryÍs aviation industry, is the first local airline to introduce web check-in, E-ticketing, and seat selection in the Philippines. It recently rolled out its newest lifestyle rewards program called GetGo, to reward frequent fliers with more benefits and free flights. CEB also partnered with WWF-Philippines for a climate adaptation program, and various online hotel reservations companies, car rental service, travel insurance, and entertainment ticketing service to provide its passengers a more convenient travel experience. CEB is also the preferred air cargo carrier in the Philippines, linking islands together through exchange of goods. It provides competitive, fast, flexible and straightforward air cargo service to an extensive network including individual shippers and cargo agents within the country and overseas. Customers have also learned to anticipate a uniquely upbeat flying experience with CEB, as this is the only carrier that offers fun in the skies with its ñFun Gamesî on board, together with its entertaining, internationally renowned inflight magazine, Smile. As part of the strategic alliance between the CEB Group & Tigerair Singapore, Tigerair Philippines, now renamed as Cebgo, joins CEB for a wider network.