DoubleClick is the ad technology foundation to create, transact, and manage digital advertising for the world's buyers, creators and sellers. Available for iOS and Android

The Google Analytics SDK for Android makes it easy for native Android developers to collect user engagement data from their applications. Developers can then use the Google Analytics reports to measure: The number of active users are using their applications. From where in the world the application is being used. Adoption and usage of specific features. Crashes and exceptions. In-app purchases and transactions. And many other useful metrics... The Google Analytics SDK also gives you the tools to monitor the success of mobile marketing campaigns. Connect user interactions with paid ads, Google Play downloads, and subsequent in-app usage and Ecommerce transactions. Google Analytics provides a powerful platform to measure and optimize all of your application marketing efforts.

A service for developers that allows users to share the app with people that they know.

Google Cast is a technology that enables multi-screen experiences and lets a user send and control content like video from a small computing device like a phone, tablet, or laptop to a large display device like a television.

Google Drive for Android is a file storage service hosted by Google. All your files in Drive – like your videos, photos, and documents – are backed up safely so you can’t lose them. Easily invite others to view, edit, or leave comments on any of your files or folders.

Google Fit is an open ecosystem that allows developers to upload fitness data to a central repository where users can access their data from different devices and apps in one location: Fitness apps can store data from any wearable or sensor. Fitness apps can access data created by any app. User's fitness data is persisted when they upgrade their fitness devices.

An API that provides methods for nearby devices to effectively communicate with one another.

The Google+ platform for Android lets you authenticate a user with the same credentials they use on Google every day. Once a user signs in with Google, you can create more engaging experiences and drive usage of your app.

The SafetyNet API provides access to Google services that help you assess the health and safety of an Android device.

Google Tag Manager enables developers to change configuration values in their mobile applications using the Google Tag Manager interface without having to rebuild and resubmit application binaries to app marketplaces. This is useful for managing any configuration values or flags in your application that you may need to change in the future, including: * Various UI settings and display strings * Sizes, locations, or types of ads served in your application * Game settings Configuration values may also be evaluated at runtime using rules, enabling dynamic configurations such as: * Using screen size to determine ad banner size * Using language and location to configure UI flags Google TagManager also enables the dynamic implementation of tracking tags and pixels in applications. Developers can push important events into a data layer and decide later which tracking tags or pixels should be fired. TagManager currently supports the following tags: * Google Mobile App Analytics * Custom Function Call tag