Nielsen Company
Nielsen N.V. (NYSE: NLSN) is a global performance management company that provides a comprehensive understanding of what consumers Watch and Buy. NielsenÍs Watch segment provides media and advertising clients with Total Audience measurement services across all devices where content „ video, audio and text „ is consumed. The Buy segment offers consumer packaged goods manufacturers and retailers the industryÍs only global view of retail performance measurement. By integrating information from its Watch and Buy segments and other data sources, Nielsen provides its clients with both world-class measurement as well as analytics that help improve performance. Nielsen, an S&P 500 company, has operations in over 100 countries that cover more than 90 percent of the worldÍs population. For more information, visit www.nielsen.com.
Information Services
> 10,000
New York, NY, United States
About

Nielsen N.V. (NYSE: NLSN) is a global performance management company that provides a comprehensive understanding of what consumers Watch and Buy. NielsenÍs Watch segment provides media and advertising clients with Total Audience measurement services across all devices where content „ video, audio and text „ is consumed. The Buy segment offers consumer packaged goods manufacturers and retailers the industryÍs only global view of retail performance measurement.

By integrating information from its Watch and Buy segments and other data sources, Nielsen provides its clients with both world-class measurement as well as analytics that help improve performance. Nielsen, an S&P 500 company, has operations in over 100 countries that cover more than 90 percent of the worldÍs population.

For more information, visit www.nielsen.com.

Site Traffic
  • 19032 Global Rank
  • 9939
    United States
  • 2.65 M Estimated Visits
Traffic Sources
  • Direct
    47.73%
  • Search
    23.32%
  • Referrals
    18.39%
  • Mail
    4.45%
  • Social
    3.73%
  • Display
    2.38%
Geography Breakdown
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Global Rank 4,093
12,172
India Rank 1,757
5,241
India Page Views 25.0%
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Mobile App Data
MixRank is the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn more.
  • 10 SDKs
  • 2.8 Avg. Rating
  • 1 Total reviews
  • App Url: https://itunes.apple.com/app/the-nielsen-company/id1400943896
  • App Support: http://www.nielsen.com/de/de/contact-us.html
  • Genre: Reference
  • Bundle ID: com.nielsen.universen.global
  • App Size: 168 M
  • Version: 2.0.4
  • Release Date: July 9th, 2018
  • Update Date: August 19th, 2019

Description:

Food retailing & the advertising industry as compact as never before. Germany, Austria and Switzerland in one app. Stay always up-to-date via push-messages.

Learn how many billion euros were spent by consumers in Germany, in Austria and in Switzerland for fast moving consumer goods in retail stores during the last years. Explore in which stores and why. Our data also shows how the different industries invested gross advertising spendings of several billion euros in Germany and in Switzerland.

Nielsen annually publishes an overview of the commercial landscape and consumer preferences in Germany, Austria and Switzerland. This data is supplemented by advertising spendings in Germany and Switzerland. The data base is Nielsen's household- and retail panel data as well as a series of Nielsen studies, depending on the country.

CONTENT (excerpt):
Consumers in Germany, Austria, Switzerland and worldwide
* Shopping behavior
* Consumer confidence
* Attitude towards store brands
* Ecommerce in GER & CH

Retail in Germany, Austria, Switzerland and Europe
* Food retailing
* Drugstores
* Food and nearfood trends
* Nielsen Micro Regions / Nielsen Areas
* Shop types in the top 10 countries of Europe

Advertising in Germany, Switzerland and worldwide
* Spendings by media
* Industries by media
* Businesses by media

FEATURES:
* Charts and tables incl. zooming-functionality
* Regular updates of data
* 3 countries in 1 app
* Easy data sharing
* German and English
* Favorites list

***By downloading this Application you accept the Terms of Use and agree to the Privacy Notice, that are both linked to in the store.***

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AVFoundation
The AV Foundation framework provides an Objective-C interface for managing and playing audio-visual media in iOS and OS X applications.
Core Foundation Framework
Core Foundation is a framework that provides fundamental software services useful to application services, application environments, and to applications themselves. Core Foundation also provides abstractions for common data types, facilitates internationalization with Unicode string storage, and offers a suite of utilities such as plug-in support, XML property lists, URL resource access, and preferences.
Core Graphics
The Core Graphics framework is based on the Quartz advanced drawing engine. It provides low-level, lightweight 2D rendering with unmatched output fidelity. You use this framework to handle path-based drawing, transformations, color management, offscreen rendering, patterns, gradients and shadings, image data management, image creation, and image masking, as well as PDF document creation, display, and parsing.
Core Telephony Framework
Use the Core Telephony framework to obtain information about a user’s home cellular service provider—that is, the provider with whom the user has an account. Carriers can use this information to write applications that provide services only for their own subscribers. You can also use this framework to obtain information about current cellular calls.
Foundation Framework
The Foundation framework provides a base layer of functionality for apps and frameworks, including data storage and persistence, text processing, date and time calculations, sorting and filtering, and networking. The classes, protocols, and data types defined by Foundation are used throughout the macOS, iOS, watchOS, and tvOS SDKs.
Launch Services
macOS Launch Services is an API that enables a running app to open other apps or their document files, similar to the Finder or the Dock.Launch Services eliminates apps having to query the Finder to open an app, document, or URL for them. The macOS Finder itself uses Launch Services to perform such tasks. Because the Finder performs no additional processing beyond calling Launch Services, any client using Launch Services for these purposes behaves identically to the Finder.
MobileCoreServices
Use uniform type identifier (UTI) information to create and manipulate data that can be exchanged between your app and other apps and services using MobileCoreServices.
Security Framework
Secure the data your app manages. Protect information and control access to your app.
System Configuration F...
This collection of documents describes the programming interfaces of the System Configuration framework. The System Configuration framework provides functions that determine the reachability of target hosts in both a synchronous and an asynchronous manner. It also provides error detection facilities.
UIKit
The UIKit framework (UIKit.framework) provides the crucial infrastructure needed to construct and manage iOS apps. This framework provides the window and view architecture needed to manage an app’s user interface, the event handling infrastructure needed to respond to user input, and the app model needed to drive the main run loop and interact with the system.
Data sourced from MixRank, the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn More.
Ad Intelligence
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    0.00%
  • Standard
    96.15%
  • Direct
    3.85%
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Nielsen Company receives up to 2.4M pageviews per day, in countries such as India, Indonesia, Egypt, Thailand, Taiwan, Spain, Pakistan, United States, Australia, Poland, United Kingdom, Italy, South Africa, Netherlands, Canada, Germany.

They are headquartered at New York, NY, United States, and have 6 advertising & marketing contacts listed on Kochava. Nielsen Company works with Advertising technology companies such as eXelate, AppNexus, AppNexus Segment Pixel, Varick Media Management, DemDex, LinkedIn Ads, Twitter Ads, Bizo, Facebook Custom Audiences, DoubleClick.Net, Drawbridge, Google Remarketing, Turn.