Nielsen N.V. (NYSE: NLSN) is a global performance management company that provides a comprehensive understanding of what consumers Watch and Buy. NielsenÍs Watch segment provides media and advertising clients with Total Audience measurement services across all devices where content „ video, audio and text „ is consumed. The Buy segment offers consumer packaged goods manufacturers and retailers the industryÍs only global view of retail performance measurement.
By integrating information from its Watch and Buy segments and other data sources, Nielsen provides its clients with both world-class measurement as well as analytics that help improve performance. Nielsen, an S&P 500 company, has operations in over 100 countries that cover more than 90 percent of the worldÍs population.
For more information, visit www.nielsen.com.
- Company Name:Nielsen Company
(View Trends)
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Headquarters: (View Map)New York, NY, United States
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Information Services
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> 10,000 employees
- 19032 Global Rank
- 9939 United States
- 2.65 M Estimated Visits
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Direct47.73%
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Search23.32%
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Referrals18.39%
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Mail4.45%
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Social3.73%
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Display2.38%
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41.04%
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7.44%
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7.31%
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5.92%
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4.76%
- India 25.0%
- United States 19.7%
- Mexico 8.6%
- South Africa 7.8%
- Saudi Arabia 5.8%
- Opportunities
- Partners Programs
- Amazon Associates Program
- 10 SDKs
- 2.8 Avg. Rating
- 1 Total reviews
- App Url: https://itunes.apple.com/app/the-nielsen-company/id1400943896
- App Support: http://www.nielsen.com/de/de/contact-us.html
- Genre: Reference
- Bundle ID: com.nielsen.universen.global
- App Size: 168 M
- Version: 2.0.4
- Release Date: July 9th, 2018
- Update Date: August 19th, 2019
Description:
Food retailing & the advertising industry as compact as never before. Germany, Austria and Switzerland in one app. Stay always up-to-date via push-messages.
Learn how many billion euros were spent by consumers in Germany, in Austria and in Switzerland for fast moving consumer goods in retail stores during the last years. Explore in which stores and why. Our data also shows how the different industries invested gross advertising spendings of several billion euros in Germany and in Switzerland.
Nielsen annually publishes an overview of the commercial landscape and consumer preferences in Germany, Austria and Switzerland. This data is supplemented by advertising spendings in Germany and Switzerland. The data base is Nielsen's household- and retail panel data as well as a series of Nielsen studies, depending on the country.
CONTENT (excerpt):
Consumers in Germany, Austria, Switzerland and worldwide
* Shopping behavior
* Consumer confidence
* Attitude towards store brands
* Ecommerce in GER & CH
Retail in Germany, Austria, Switzerland and Europe
* Food retailing
* Drugstores
* Food and nearfood trends
* Nielsen Micro Regions / Nielsen Areas
* Shop types in the top 10 countries of Europe
Advertising in Germany, Switzerland and worldwide
* Spendings by media
* Industries by media
* Businesses by media
FEATURES:
* Charts and tables incl. zooming-functionality
* Regular updates of data
* 3 countries in 1 app
* Easy data sharing
* German and English
* Favorites list
***By downloading this Application you accept the Terms of Use and agree to the Privacy Notice, that are both linked to in the store.***
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Hansfranz der Achte
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Native0.00%
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Standard96.15%
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Direct3.85%
They are headquartered at New York, NY, United States, and have 6 advertising & marketing contacts listed on Kochava. Nielsen Company works with Advertising technology companies such as eXelate, AppNexus, AppNexus Segment Pixel, Varick Media Management, DemDex, LinkedIn Ads, Twitter Ads, Bizo, Facebook Custom Audiences, DoubleClick.Net, Drawbridge, Google Remarketing, Turn.
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