ownerIQ is focused on leading the data marketÍs evolution towards transparency, relevancy and choice. ownerIQ brings the most valuable consumer data to market_ explicit shopping and purchasing data from retailers and brands_ to power a new data economy: The Second-Party Data marketplace. Second-party data is sourced transparently from the marketing partners a brand is already working with, or brands that share data with non-competitive brands in exchange for compensation. This new market provides better quality data inputs to power all marketing tactics, and enabling fundamentally new marketing tactics, such as enabling a brandÍs retail partners to leverage the brandÍs data to support sell-through. Voted Best Data Management Platform by Digiday, ownerIQ directly ingests data on consumer engagement with a brandÍs website, e-commerce transactions, off-line transactions and CRM data and enables that data to be shared with marketing partners within platform according to the brandÍs preferences regarding security and usage. Over 1,500 partners are active in ownerIQÍs second-party platform and 700 of these partners share their data with other brands. Additionally, over a thousand of these partners are buyers of second-party data using it to activate media and drive marketing outcomes. In 2017 ownerIQ was named to the the Inc. 5000, received DigidayÍs Signal Award for Best Data Management Platform and was recognized by The Boston Business Journal as one of the 50 Fastest Growing Private Companies. ownerIQ was founded in 2007 and is headquartered in Boston, MA and has offices in NYC, Chicago, San Francisco, Los Angeles, and Seattle.
- Company Name:Owneriq
(View Trends)
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Headquarters: (View Map)Boston, MA, United States
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Online Media
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200 - 500 employees
- 2491647 Global Rank
- 583759 United States
- 7.53 K Estimated Visits
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Direct60.81%
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Search34.90%
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Referrals4.29%
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Display0.00%
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Mail0.00%
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Social0.00%
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Standard100.00%