QOR \êk_r\ As in core strength _ that part of the body from which all physical activity emanates. As in core values _ like honesty, integrity, strength, character, humility, vulnerability. QOR. An appropriately named company for a team of people who have come together with a clear, audacious goal: We want to design and build the very best menês performance clothing on the planet. We arenêt a sport, we arenêt a location, we arenêt even a specific product. We are about supporting and inspiring active men of all ages and abilities. Yes. Inspiring. In what might eventually be labeled hubris, our aspirations actually extend beyond simply building this product; we would actually love to inspire you with it. Inspire you to be even more active, inspire you to reconsider how and when you are active. Of course that part requires your participation. But thatês our dream. And thatês why we built all this. Weêll be eagerly and earnestly awaiting your feedback.