A leading player in the Indian credit card market, SBI Card is a joint venture between State Bank of India, the countryÍs oldest and largest bank, and GE Capital to offer Indian consumers extensive access to a wide range of world-class, value-added payment products and services. The partnership is operated through 2 joint-venture companies - SBI Cards & Payment Services Pvt. Ltd., which focuses on the marketing and distribution of SBI Card and GE Capital Business Processes Management Services Pvt. Ltd., which handles the technology and processing needs of SBI Cards. With a current customer base of over 2.3 million, SBI Card operates through a footprint of over 50 cities in India. The SBI Cards Brand is based on the value proposition of 'Make Life Simple'_ - the core promise of our brand. The proposition stands testimony to our continuous efforts of simplifying the lives of our customers, employees and other important stakeholders which impact our business in multiple ways. Customer centricity is core to our scale of operations. SBI Cards 'Click2Card'_- the online application platform, 14 Payment options, an SMS based grievance redressal channel and many other initiatives support this belief. SBI Cards is among the players with the lowest customer complaints received from the Banking Ombudsman, bearing testimony to our continuous efforts to 'Make Life Simple'_ for our customers. To learn more, please visit: http://www.sbicard.com/