TAL is AustraliaÍs leading life insurance specialist and for over 140 years, weÍve been protecting people, not things. Together with our partners we protect more than 4 million Australians and their families, helping them look after what matters most, so they have the freedom to keep living the life they planned. We have an important job to do in the Australian community, however Australians often experience a Life Insurance industry that is complex and hard to understand. This is something weÍre committed to change. For this reason our ambition is straightforward, ïTo ensure our customers understand and value the protection they have and are confident that weÍll be there when they need us mostÍ. And because no two lives are the same, we believe in giving Australians choice when it comes to accessing live insurance. Our business model reflects this fundamental principle - thatÍs why TAL cover can be accessed in a number of different ways: ´ directly from us, ´ through a financial adviser, ´ through a superannuation or employer fund, or ´ through an existing relationship with one of our corporate alliance partners. *TAL is Australia's leading life insurance specialistî based on Inforce premiums for risk only life insurance policies, NMG Consulting (2016).