SINCE 1977, The Flyer has been delivering values to West Central and Southeast Florida households. Through the power of direct mail and target marketing, The Flyer magazine gets your advertising message into over 2.2 million homes throughout Florida, or in as little as one zip code. Target market your message by geography or demographic groups in WEST CENTRAL FLORIDA (Hillsborough, Pinellas, Hernando and Pasco) and in SOUTHEAST FLORIDA (Broward, Miami-Dade)