ColourPop was born, raised and made with love in the City of Angels. Founded in 2014 by Seed Beauty, we pride ourselves on being wallet friendly and bunny approved. We test our products in the nicest way possible, leaving fur babies to be fur babies and experimenting on people instead (the people at ColourPop HQ to be exact!). We like long walks on the beach, sipping margaritas, swatching Lippies in the moonlight, and... oops, got a little sidetracked! Back to business. Trends come and go, so itÍs super important to us that you can keep up with this ever-changing industry without breaking the bank. You can try out the latest trends without serious commitment because our luxury formulas are priced for experimentation. TheyÍre also, like, really pretty. WeÍre dedicated to creating the best possible products in every shade imaginable for our loyal ColourPoppers & ColourPopettes.