MRM Traders is a Pakistan based distribution company with around 200 employees across 8 locations, representing leading international consumer electronics brands. MRM has sole distribution rights for Pioneer, JVC & Kenwood; as well as production & distribution of in-house brand RockMars - car electronics and accessories. The brand portfolio includes distribution rights to the world famous brand Samsung - Digital Imaging products, Home Appliances & FPTVs all across Pakistan. MRM Traders, initially known as Mars Electronics started operations in 1999 in Karachi where the company is still head quartered, offering sales and service for Kenwood, Yamaha & Samsung products. Mars Electronics has now turned into a subsidiary of MRM Traders and deals in warranty & services only. MRM Traders acquired dealership rights for Kenwood in-car entertainment products in 2001. Later in 2004 the complete product range of Pioneer, including home entertainment, car entertainment, professional & consumer audio products were offered under warranty in Pakistan (resulted in acquiring distributor status in 2007). 2004 also saw the acquisition of distribution rights for Yamaha Audio products which include Pianos, Keyboards, Home Entertainment, Professional Audio Equipment, Guitars, Drum sets & more. In 2005 MRM started an in-house Brand called Rock Mars, which has been known as a symbol of quality, and a leader in product innovation in Pakistan, Africa & Middle East since its inception. In 2012 distribution rights for Samsung's Audio & Digital imaging line-up were acquired. Distribution rights for Samsung Home Appliances including Refrigerators, Air conditioners, Fridge, Washing Machines, Vacuum Cleaners & Flat Panel TVs were acquired in 2014. In 2016 MRM Traders started its retails operations with Samsung Flagship store; Samsung Smart Hub in Karachi.